The Swim Around B-town program at the IU Outdoor Pool encourages participants to set goals and swim the distance in meters it would take to make it all the way to some of their favorite B-town locations. Participants receive a round circle sticker on their passport for each of the location they swim to, and have the ability to earn prizes all along the way!
The program was rebranded in 2020 to incorporate more of an aquatic theme and handwriting style display font for the header. Featured here is a 30×40 informational poster announcing the program and distances to each location.